Design: Gain vision, Gain value
Please note, this year's "Gain" conference sold out in early August.
Gain will demonstrate the value of designing as a strategic process that adds substantial value to business and organizations. Influential designers and visionary business leaders will describe how they have initiated fundamental change in their organizations, their industries, their product mix and their bottom line by making design part of their culture. Presentations will provide both designer and corporate views on the process and consequence of value created through fostering new knowledge, generating better ideas, cooperation, increased goodwill, effective problem solving, collaboration, community vitality, and, of course, beauty, effectiveness and ROI.
David Brancaccio will be moderating this year's sessions.